ScanBook
Scanbook est la 1ère plateforme des pros du marketing et de la communication
Réalisation de l'agence heaven
QUELLE VIE APRÈS FACEBOOK ? LES ADOS SONT-ILS PARTIS OU PARTOUT ? - heaven - agence Digitale
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Quels usages ont-ils de Facebook aujourd’hui ? Conserve-t-il le même attrait auprès des populations adolescentes ? Est-ce vrai que les jeunes ont délaissé ce réseau social au profit de « nouveaux » services (Snapchat, WhatsApp, Line, etc.) ?
A la suite de ce constat, d’autres questions sont venues naturellement et pour lesquelles nous avons essayé de trouver des réponses : quelles sont ces « nouvelles » plateformes web et/ou mobiles utilisées par les adolescents ? Quels en sont les usages ?
Voir l’étude ici
Informations
- Type de média : Etude agence
- 1ère diffusion : Janvier
- Pays : France
- Date de mise en ligne : 30 septembre 2015
Crédits
- Agence : heaven
Réalisations de l’agence heaven
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