Annonceurs : trouvez les meilleurs partenaires pour votre marque !

Facom, the leading French brand in hand tools since 150 years, has launched a new range of tools dedicated to aeronautics. This range introduces an RFID chip in the tools not to lose them ever in the plane during its regular maintenance and repairing operations for a maximum of security.

Consequently, the creative idea is that searching for a tool in a plane is like looking for a needle in a haystack.

Informations

  • Annonceur : Stanley B&D
  • Marque : Facom
  • 1ère diffusion : Avril 2014
  • Pays : france
  • Date de mise en ligne : 1 janvier 2015

Crédits

  • Executive Creative Director : Thomas Derouault
  • Creative Director : Alban Penicaut
  • Art Director : Benoît Pinon
  • Copywriter : Constantin De La Borde
  • Co-CEO : Vincent Mayet
  • Deputy General Manager : David Mingeon
  • Agency Producers : Anne Mascorda / Cécile Ousset
  • Production Designer ( Watchout) : Laure Attika